Eleftheria Batsou
It’s easy to create a good looking product, but what about a useful one?
#1about 11 minutes
Differentiating between user experience and user interface
The core difference between UI and UX is explained using the iceberg analogy, where UI is the visible tip and UX is the massive foundation beneath.
#2about 6 minutes
Introduction to the 10 usability heuristics
An introduction to the concept of heuristics as a set of rules for making decisions, focusing on the 10 usability heuristics from Nielsen and Norman.
#3about 6 minutes
Applying the first five usability heuristics
The first five Nielsen Norman Group heuristics are explained, covering system status visibility, real-world matching, user control, consistency, and error prevention.
#4about 3 minutes
Applying the final five usability heuristics
The remaining five Nielsen Norman Group heuristics are detailed, focusing on recognition over recall, flexibility for different users, and minimal design.
#5about 3 minutes
Helping users with errors and documentation
The final two heuristics cover helping users recognize, diagnose, and recover from errors, as well as the importance of providing clear help and documentation.
#6about 3 minutes
Key do's and don'ts for effective UX research
Practical advice for UX includes observing what users do rather than say, avoiding the highest paid person's opinion (HiPPO), and leveraging insights from customer support.
#7about 2 minutes
Adopting a good designer and developer mindset
A good designer mindset involves listening to everyone and questioning the status quo, whereas a bad mindset involves making assumptions and working in isolation.
#8about 1 minute
Handling rebranding and AI in product design
When rebranding, changes should be introduced slowly to avoid alienating users, and the speaker discusses challenges in designing for AI-generated content.
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Matching moments
24:19 MIN
UX is a shared responsibility across the entire team
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24:04 MIN
Summary of key takeaways for building better UX
The irresistible UX: the psychology of brainwaves and clickbait
15:31 MIN
How UX collaboration improves developer happiness and quality
UX in the Dev Cycle: Moving from Handoff to Handshake
10:25 MIN
How developers can improve UX during implementation
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15:30 MIN
Solving for human needs through simplification and UX
Team Red vs. Team Blue: Creating an Internal Nemesis to Drive Innovation
18:24 MIN
Why complex UI and UX still require human craft
Are frameworks like React redundant in an AI world?
05:57 MIN
Core psychological principles for an irresistible UX
The irresistible UX: the psychology of brainwaves and clickbait
00:28 MIN
Defining user experience beyond the user interface
UX is a fullstack job!
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