Marin Niehues
Big Business, Big Barriers? Stress-Testing AI Initiatives.
#1about 4 minutes
Introducing a case study of a failed AI project
A real-world example from a tire manufacturer is used to illustrate the organizational challenges of implementing an embedded AI for production planning.
#2about 2 minutes
Defining the AI project goals and initial team
The project aimed to use an embedded AI to optimize machine utilization and supply chains, starting with a motivated team of data engineers and scientists.
#3about 4 minutes
Distinguishing true AI from legacy rule-based systems
The project faced its first obstacle when a legacy software owner claimed their if-else system was already an AI, revealing a fundamental misunderstanding of the technology.
#4about 6 minutes
Why data silos and lack of governance kill AI projects
The project stalled when a plant manager refused to share essential data, highlighting that a strong foundation of data literacy and governance must precede AI development.
#5about 4 minutes
How executive micromanagement derails AI initiatives
An escalation to C-level resulted in an unproductive workshop with only managers, which failed to resolve data ownership and instead led to micromanagement.
#6about 5 minutes
The pitfalls of creating a top-heavy AI task force
The project was replaced by a dysfunctional AI task force with a large steering committee but no dedicated operational staff, creating massive overhead and no impact.
#7about 2 minutes
Seven best practices for successful AI implementation
Key takeaways from the failed project include ensuring stakeholder understanding, securing commitment, building a data strategy, removing silos, and focusing on delivery over management.
Related jobs
Jobs that call for the skills explored in this talk.
Matching moments
27:33 MIN
Six key strategies for successful organizational AI adoption
AI beyond the code: Master your organisational AI implementation.
00:25 MIN
Overcoming enterprise AI silos with a unified strategy
Beyond GPT: Building Unified GenAI Platforms for the Enterprise of Tomorrow
24:12 MIN
Key lessons for enterprise AI tool implementation
AI Pair Programming with GitHub Copilot at SAP: Looking Back, Looking Forward!
04:16 MIN
Overcoming legal and security roadblocks for AI adoption
The AI Skills Gap: What Tech Leaders Must Get Right
22:20 MIN
Learning from common failures in AI projects
Rethinking Customer Experience in the Age of AI
20:39 MIN
Organizational strategies for successful AI adoption
Leading efficiency, empathy, and the human experience with AI
00:28 MIN
Understanding the current barriers to AI adoption
Bringing AI Everywhere
19:43 MIN
Adopting a holistic AI strategy across business functions
Fireside Chat with Werner Vogels, VP & CTO, Amazon.com & Daniel Gebler, CTO at Picnic
Featured Partners
Related Videos
AI beyond the code: Master your organisational AI implementation.
Marin Niehues
The AI Skills Gap: What Tech Leaders Must Get Right
Thomas Wollmann, Gerrit Einhoff, Kara Sprague & Alexandra Wudel
Bringing AI Everywhere
Stephan Gillich
AI in Leadership: How Technology is Reshaping Executive Roles
Jeff Hausmann, Jasmin Kaiser, Bernd Datler & Sonja Alvarez
The AI-Ready Stack: Rethinking the Engineering Org of the Future
Jan Oberhauser, Mirko Novakovic, Alex Laubscher & Keno Dreßel
AI in Action: Real Use Cases with Real Impact - Hanna Hennig, Michael Ameling, Tobias Regenfuss
Hanna Hennig, Michael Ameling & Tobias Regenfuss and Mike Butcher
Responsible AI in Practice: Real-World Examples and Challenges
Steffen Bosse, Mina Saidze, Ray Eitel-Porter & Björn Bringmann
WWC24 - Beyond the Hype: Real-World AI Strategies Panel
Mike Butcher, Jürgen Müller, Katrin Lehmann & Tobias Regenfuss
Related Articles
View all articles



From learning to earning
Jobs that call for the skills explored in this talk.






Final Thesis Leveraging Artificial Intelligence for Work Content
Airbus Deutschland GmbH


Team Manager, Artificial General Intelligence - Data Services
Alexa Data Services
Shoreham-by-Sea, United Kingdom
Machine Learning
